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Project – email campaigns
Service – copywriting
I worked with this fantastic client under NDA: a global beverage brand with 14 billion of units sold/ year.*
Working with both their World HQ and UK offices, I wrote forty of their global email campaigns (approx. 120 emails per campaign).
These were destined to recipients worldwide across eighty-two countries.
It was a wonderful opportunity to craft the customer journey for each campaign – and to engage with the evolving brand vision over several years.
*According to data reported in 2020 by a leading UK newspaper.
Images are not related to the client.
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